We use functional drills to promote skill training, not technique training. And that's a huge difference from all the "traditional" golf instruction out there.

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Coaches Profiles
About Daniel

Daniel's passion for the game of golf has been growing ever since his boss told him "in order succeed in corporate America you need to play golf" thirty years ago. Originally from West Chester, PA, Daniel honed his game to a single digit handicap while living in south Florida. In 2012 he founded Imagen Golf with his then teenage son to truly deliver the golf game that people always imagined. He is the author of the best-selling golf instruction book, Unleash the Golfer WITHIN.

Daniel's teaching philosophy is based on the experience he has gained learning from some of the best and brightest minds in the golf world such as David Leadbetter, Butch Harmon, Mike Bender, Mo Norman, David Edel and Fred Shoemaker to name a few. He is a big believer in the uniqueness of all golfers and the need to coach the individual rather than having a student conform to a certain model or method. The system that Daniel has ascribed to is a coaching philosophy that revolves around the proven, universal, and essential skills of golf. His approach to golf instruction is to teach the game using a skills-based system, to reduce variables and to coach his students on how to practice more effectively. A system, rather than a strict model or method of instruction, allows for the golfer's individuality to be preserved while fixing their most detrimental flaws all the while having fun!

Daniel is a dedicated USGTF, Titleist and US Kids Certified Teaching Professional who is passionate about coaching and growing the game of golf. If Daniel is not giving a lesson or conducting a clinic, you will probably find him working on his own game or playing ice-hockey with his long time teammates. Daniel believes in an all-encompassing, balanced approach to coaching his students towards reaching their true potential. He spends the winter months attending numerous educational seminars as well as the PGAs Demo Day and Merchandise Show in Orlando, Florida each year. Daniel has an indoor simulator for winter lessons and also teaches at a few of the area's best indoor golf simulator locations.

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About Josh

Josh's love for golf started at a young age when he first watched tiger woods on the television. With his family all being golf fans it wasn't long before he developed a passion for the game. Growing up in Winchester Massachusetts Josh was a multi sport athlete picking up his first golf club at the age of 8. Hitting balls at the driving range with his father for fun grew into playing whenever he could a few days a week. In high school Josh started taking golf a lot more seriously, posting scores in the mid 70s consistently and today he remains a single digit handicap.

Josh is USGTF Associate Teaching Professional in training who takes great pride in teaching the game he loves. "There's no better feeling watching someone become a better player while seeing them have a smile on their face". Josh makes sure everyone he teaches has a fun experience while also improving everyday. He respects the game of golf and is very dedicated to learning more and more every time he's on the range or on the course.

Coaches vs. Teachers

As coaches, we lead the improvement process with the goal of improving player performance on the golf course. This requires a long-term focus on the whole game. It is a stark contrast with swing gurus, who focus on the swing. A picture-perfect swing may or may not result in improved on-course performance.

Think of the development of a player in a team sport like football. Coaches consistently supervise that player's practice over extended periods, from Pop Warner to high school, to college to the pros. With a coach, players receive feedback at extended practices multiple times per week. Contrast this with taking a single lesson when a player misses a field goal.

We have demonstrated that a coaching approach is superior to a transactional teaching approach, both for student results and business success.


A coach is defined as "someone who takes you from where you are to where you want to go." When it comes to sports, including golf, this implies a long-term relationship during which the coach oversees a player's overall development. This allows the athlete to perform at higher and higher levels.

At Imagen Golf, we provide our players with a continuous process of assessment, development and integration of skills that encompass the whole game - everything that affects their scores - so they can go from where they are today to where they want to be.


What are your goals? What scores do you currently shoot? How has all this changed since last season? Which part of your game offers the best opportunity to improve your score right now? What will need to be addressed over time? We use technology, stats and our experience to evaluate where you are and to determine exactly what you need to do to push your game forward.


Whatever you need to develop - putting, short game, wedge play, long game, playing skills, we can help. Our assessment process tells us which skills to address, and which elements of those skills need the most work. For example, is it your technique, your decision-making or your self-management? Whatever your weak link is, we help you to both acquire and to master the skills you will need to turn a weakness into a strength. From motor skills to the mental game we know how to push your game forward.


It is not enough to make swing improvements on the range if you can't bring them to the course. And it is not enough to help you develop a versatile short game in the practice area if you don't know which of your new shots to play when you get on the course. After we help you develop the many skills needed to reach your full potential, we help you integrate all of those skills so that performance on the course can be both effortless and effective.

We deliver the swing and the game you've ALWAYS IMAGEN-ed!